Mar052009
This is an old(ish) blog post over at the mailchimp blog talking about the 250 pixel box that you have to entice subscribers to click more. He couldn’t be more right on. I’ve always thought about the limited view of the outlook preview pane when I lay-out my email newsletter designs. But thinking only in terms of the 250 pixel box makes you think about the most important elements of email design. The links above have plenty of great pics and ideas about this subject, if you’re anywhere near an email design project, read these suckers first.
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