Period Three Blog » Email Standards Project

Nov282007

Email Standards Project

Posted by Gene in Email Marketing

The folks at campaignmonitor are up to something good, the Email Standards Project. This is something I support un-yeildingly. The state of email clients has been, for as long as they’ve existed, worse than the browser wars. Your HTML email designs look completely different on multiple email clients both desktop and web-based and as much as you try and as hard as you work at it, there’s not much you can do. Here’s the ESP’s mission:

The Email Standards Project works with email client developers and the design community to improve web standards support and accessibility in email.

Our goal is to help designers understand why web standards are so important for email, while working with email client developers to ensure that emails render consistently. This is a community effort to improve the email experience for both designers and readers alike.

Post a Comment 2 Comments

Posted at 7:13 am on 12/15/07

Idetrorce

very interesting, but I don’t agree with you
Idetrorce
Posted at 2:22 pm on 12/18/07

Gene

really?

Comments RSS | Trackback | del.icio.us | Digg

Post a Comment

Contact

1207 Lincoln Street
Columbia, SC 29201
803.588.9310 Phone
877.415.4259 Fax
info@period-three.com

Short Stuff